How it works

From plan to growing book — in days.

No long onboarding, no replacing your field service software. A US team gets you building MRR fast, then keeps everything running while you focus on routes and service.

  • Day 1

    Pick a plan and say hello

    Choose a plan at a price you can see. A US pest strategist reaches out the same day to get rolling and gather what we need (PestPac, FieldRoutes, or ServiceTitan access, Google access, current ad accounts).

  • Days 2–5

    We audit your book

    Your PestPac or FieldRoutes data, current marketing, plan-tier mix, and retention cohort patterns get audited. You get a Decisions Log: current LTV/CAC ratio, recurring conversion rate, retention by acquisition channel, and the LSA + landing page moves we’ll make first.

  • Week 2

    The book-building engine goes live

    LSA optimization launches. Local SEO and Google Ads restructure for recurring intent. Recurring-intent landing pages deploy. Email retention sequences activate across every contract stage. Cross-sell automation kicks in. AI search optimization deploys. Pro plan also activates the commercial outreach program.

  • Ongoing

    We grow the book, you watch the math

    Every day, AdellaInsight reconciles to your PestPac/FieldRoutes, runs retention sequences, and reallocates spend toward LTV/CAC winners. Every month, you get a Book Review — MRR added, recurring conversion, retention cohorts, LTV/CAC ratio. Plus a US strategist who knows your routes.

What you’ll see

A live dashboard, built for operators who think in MRR.

Any time, in plain English: MRR added, recurring conversion, LTV/CAC ratio, 12-month retention by cohort, channel attribution, and average contract value. Reconciled to your PestPac or FieldRoutes. Updated 24/7.

AdellaPest Field Guard Pest · 2,840 active contracts LIVE · SAMPLE MRR ADDED · LAST 30 DAYS $18,640 ▲ 42.8% vs prior 30 days 62 NEW CONTRACTS avg ACV $3,608 Recurring conversion 68% ▲ from 41% LTV / CAC ratio 4.8x ▲ from 2.1x 12-month retention 91% ▲ from 78% Avg annual contract $3,608 ▲ $890 NEW CONTRACTS BY CHANNEL · LAST 30 DAYS Local SEO + Google Business 22 contracts · $7.9k Local Service Ads (LSA) 19 contracts · $5.8k Google Ads + paid search 14 contracts · $3.4k Email + renewal automation 7 contracts · $1.6k All sources reconciled to your PestPac / FieldRoutes Owner-visible
Recurring conversion, the leverage

68% beats 41%.

With landing pages and offers structured for recurring intent, 65-75% conversion to plans is achievable.

LTV / CAC, the math

4.8x is healthy. 6x is fundable.

The ratio PE buyers measure. Move from optimizing CAC to optimizing LTV/CAC and the ratio climbs by structure.

Retention, the compounder

91% turns 3 years into 10.

5% retention lift = 25-95% profit increase (Bain). Email automation compounds outside acquisition.

ALWAYS ON Your marketing never sleeps. Watches every channel, 24/7Search, ads, reviews, your website — always.Adjusts every daySmall tweaks that add up to more booked jobs.Moves budget to what worksSpends where it’s bringing jobs in.You just see the resultsNo dials to turn. It runs itself. WORKING AROUND THE CLOCK Expert technology does the constant work, so your results keep getting better on their own.
Always working for you

It keeps growing the book.

Once you’re live, smart technology reconciles to your PestPac/FieldRoutes around the clock and grows the recurring book daily — triggering renewal sequences at every contract stage, monitoring cohort retention by channel, surfacing cross-sell opportunities when service patterns flag them, and reallocating spend toward LTV/CAC winners. A US team keeps an eye on it all, so you get SaaS-grade book growth without the SaaS-grade payroll.

Free one month trial

Ready to compound your contracts?

Pick a plan in a couple of minutes, or talk to a friendly US account lead who’ll help you choose. No pressure.

Free one month trial Talk to us